- 01
Start with one clear goal
Name the single outcome your dream should reach and the date. Backers swipe through many dreams, so your first line must say what will exist when you are done.
- 02
Turn the goal into proof points
Every milestone needs something you can show: a receipt, a photo, a certificate or a link. Put the cheapest, fastest one first, because early proof brings the next Backer.
- 03
Publish and keep people updated
Publish your dream with a monthly membership. Share it with your own circle first, answer questions in chat and post proof as soon as each step is done.
Example milestone plan
An example plan for a art exhibition dream with a goal of CN¥40,000. Backers fund the whole goal, but each milestone's money stays held until you post the proof and Backers release it.
Milestone 1
CN¥10,000 · 25%
Confirm the exhibition plan
Post the venue confirmation, measured display plan and work list, with private booking and contact details hidden.
Milestone 2
CN¥14,000 · 35%
Fabricate the exhibition works
Share dated studio photographs, fabrication receipts and a completed-work checklist matching the exhibition plan.
Milestone 3
CN¥10,000 · 25%
Install and test displays
Post installation photographs, lighting tests and a condition checklist showing the works safely placed in the venue.
Milestone 4
CN¥6,000 · 15%
Document and close show
Share exhibition photographs, a public programme record and a deinstallation checklist showing the completed show.
Budget example
A typical cost split for a art exhibition dream in Wuhan, shown in CNY. Backers are charged the equivalent in US dollars.
Example goal
CN¥40,000
- Artwork fabricationCN¥16,000 · 40%
- Venue and installationCN¥12,000 · 30%
- Transport and handlingCN¥6,000 · 15%
- Documentation and printCN¥6,000 · 15%
What you receive
- Backers give
- CN¥40,000
- Platform fee (15%)
- −CN¥6,000
- You receive
- CN¥34,000
Risks to plan for
- R1
Venue layout changes
Unavailable walls or unexpected room dimensions can disrupt the hang. Measure the space before fabrication and include adaptable display hardware and a revised layout check in the installation stage.
- R2
Works suffer in transit
Fragile surfaces or large frames can be damaged during transport. Budget fitted packing and careful handling, then document condition before collection and again at the installation milestone.
- R3
Fabrication runs late
Specialist materials or outsourced finishes can delay completed pieces. Test a sample early, agree delivery checkpoints and keep a simpler display option within the fabrication budget.
How Backers are protected
14-day review per milestone
When proof is posted, each Backer has 14 days to release their share or ask for more. Money not released in time goes back to the Backer.
15% fee, deducted — never added
Backers pay exactly what they choose. The 15% fee comes out of each backing: CN¥1,000 gives the Dreamer CN¥850. The fee is kept if money is returned.
Gifts, not shares
Backings are gifts. No shares, equity, interest or repayment, and Dreamers keep full ownership. Nothing on cohero is an investment or a loan.
Questions and answers
Can I fund an exhibition without selling the artworks?
Yes. A backing is a gift, not an artwork purchase or an ownership share. Explain that the goal covers making and presenting the exhibition, and use installed views and documentation to demonstrate the completed project.
What proof works if visitors cannot be photographed?
Photograph the installed works before opening, share the exhibition programme and record the empty gallery after setup. These can document the show without identifying visitors or making attendance the only measure of completion.
How long does it take to fund a art exhibition dream?
It depends on the goal and how active you are. Dreams with a small first milestone, real photos and fast replies usually get their first Backers within days. Plan for weeks and keep posting progress.
Ready when you are
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