Example milestone plan
An example plan for a mountain expedition dream with a goal of $30,000. Backers fund the whole goal, but each milestone's money stays held until you post the proof and Backers release it.
Milestone 1
$6,000 · 20%
Assess route and readiness
Post a route outline, expedition logistics quotes and a skills preparation plan, omitting sensitive location and personal details.
Milestone 2
$9,000 · 30%
Acquire and test equipment
Share equipment receipts, packed-kit photos and field test notes showing how essential items performed before departure.
Milestone 3
$4,500 · 15%
Confirm field logistics
Post redacted transport and support confirmations, a supply inventory and a dated departure readiness checklist.
Milestone 4
$10,500 · 35%
Document expedition fieldwork
Share a dated route log, field photos and logistics receipts, explaining the route taken and any turnaround decisions.
- 01
Make every step provable
A milestone only works if a Backer can look at your proof and agree it is done. 'Buy equipment' is weak; 'equipment bought, receipt and photo posted' is strong.
- 02
Order by risk
Put the cheapest, fastest step first. Each released milestone proves you deliver and funds the next. Leave the biggest amount for the step where most of the work is already done.
- 03
Keep the amounts honest
Milestones must add up exactly to your goal. Price each step from real quotes, include tools and services, and split any step that is too big to prove in one go.
Risks to plan for
- R1
Conditions force retreat
Weather or route conditions may make the planned objective unsuitable. Define fieldwork proof independently of reaching the summit and include time for a conservative turnaround in the itinerary.
- R2
Kit fails in testing
Equipment that fits at home may fail under expedition loads. Place field testing before final departure commitments and reserve equipment funds for repairs or necessary replacements.
- R3
Approach delays
Transport disruption can reduce the available mountain window. Build spare approach days into the logistics plan and explain which field activities remain feasible if the schedule contracts.
Budget example
A typical cost split for a mountain expedition dream wherever you live, shown in USD. Backers are charged the equivalent in US dollars.
Example goal
$30,000
- Field support and transport$10,500 · 35%
- Technical equipment and clothing$9,000 · 30%
- Training and expedition preparation$7,500 · 25%
- Route access and communications$3,000 · 10%
What you receive
- Backers give
- $30,000
- Platform fee (15%)
- −$4,500
- You receive
- $25,500
How Backers are protected
14-day review per milestone
When proof is posted, each Backer has 14 days to release their share or ask for more. Money not released in time goes back to the Backer.
15% fee, deducted — never added
Backers pay exactly what they choose. The 15% fee comes out of each backing: $100 gives the Dreamer $85. The fee is kept if money is returned.
Gifts, not shares
Backings are gifts. No shares, equity, interest or repayment, and Dreamers keep full ownership. Nothing on cohero is an investment or a loan.
Questions and answers
Must I reach the summit to complete the dream?
Define the scope before publication: preparation, travel and documented expedition activity need not promise a summit. Your final report should explain conditions, decisions and the route actually completed, including any retreat.
Why is the final expedition milestone the largest?
Field transport, support and time on the route can represent the largest delivery stage. Separate earlier kit and preparation proof from the final field log and receipts so Backers can see what that larger stage covered.
How many milestones should a mountain expedition dream have?
Three to six works for most dreams. Fewer gives Backers little to review; more than seven makes each step feel small. The example plan on this page uses four.
Ready when you are
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